The customer is the focus of Beauty Works' success, so the customer's confidence in Beauty Works lies in Beauty Works' keenness to increase his safety factor during the purchase process and upon delivery.
Due to the Beauty Works Egypt market’s keenness to meet the needs of the local market, only electronic payment was adopted and payment upon receipt was canceled because the customer took advantage of this option badly.
Multiple payment methods have been adopted to ensure customer convenience through credit cards and debit cards in partnership with “PayTaps” for all Egyptian banks, ValeU and Meeza.